Value-Added Impact Model for Customers and Innovation
Keywords:
quality, innovation, company, employee, customer, market, product, added valueAbstract
Research Question (RQ): Is innovation important for the existence, success and added value of the company and the customer?
Purpose: By processing and reviewing literature, we wanted to come up with some claims that innovation is key to the existence and added value of the company and the customer.
Method: Review of professional and scientific literature.
Results: Innovation, added value and quality are complementary to each other, and one without another is devoid of purpose.
Organization: The research contributes to the recognition that it is good for companies if they actively work on the added value of innovation and quality. It is important to actively involve employees in this, and to award them the prize.
Society: Better business, contributes to a more successful and more complete existence of the company in the environment.
Limitations/Future Research: Many articles on this subject, which are mostly repeated and have been processed several times.
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