Why and how to be socially responsible?
DOI:
https://doi.org/10.37886/Keywords:
social responsibility of organizations, stakeholders, motives for social responsibility, cultural environmentAbstract
Research Question (RQ): Modern society is critical more and more to social irresponsible actions. Organizations
are aware of that fact, in the strategy of its operations want to include the implementation of socially responsible
principles. We are interested in how various authors perceive the concept of social responsibility of organizations,
what they are benefits of socially responsible organization, how organizations implement its mission, including its
external stakeholders involvement and how that activities affects the diversity of cultural environments.
Purpose: Study and summary a portion of the available references, in which the authors for different purposes
research the social responsibility of organizations. We confronted and compared different viewpoints.
Method: We used the method of description (description of facts) and method of compilation (summary of known
results of scientific research).
Results: The collected references are categorized by selected areas presented the classification of the authors,
which address particular areas of social responsibility, the resources classified by years of posts and articles by
scientific journals.
Organization: Organizations will summarize the findings and use it as a starting point for further research,
evaluation and eventual optimization of existing models of the concept of corporate social responsibility.
Society: Findings will be used as a keystone for further research, society will be aware of the importance of
implementing the principles of social responsibility, they will meet the challenges of coexistence with the social
responsible organizations.
Originality: Groups, which will use the results for further empirical research, are the wider society and
organizations who want to improve their image and carry out socially responsible actions. Review of articles
highlights various views, which in other articles did not found.
Limitations/Future Research: Review of articles was limited to some journals and includes only some of the
areas of importance for understanding the problems of deployment and implementation, and the motives for
corporate social responsibility. Articles, order than 15 years, not included due to lack of interest in the present
circumstances. In further research it would be welcome to increase the number of analyzed articles and take focus
to some more specific areas (for instance: consider implementing social responsibility of specific organizations, such as nuclear power plants, chemical industry, evaluate possible further ethical dilemmas in health care, genetic
research, cybernetics, etc.).
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